Switzerland is an open door to the world

Switzerland should not be seen as just Switzerland, but as an open door to the world. It is an extremely interesting market that allows us to reach the world, because Swiss companies are very international and export-oriented. We have to structure ourselves in an appropriate way. As with all foreign countries, you also need a large dose of humility to learn to understand the local social, cultural, linguistic and commercial specificities. There are many different Swiss in Switzerland, just as there are regional differences in France, and it is important to be familiar with the particularities of each canton before making your choice of location.

Read the article on the GGBa website.